They say Mother knows best. We say Mother deserves the best. And with Mother’s Day just around the corner, now is the perfect time to start planning something special for the woman who raised you… or who is raising your kids. Dads, pay attention!

First, let’s get the obvious out of the way. The mom in your life is going to protest. She’s going to tell you she doesn’t want you to go to any trouble for her. She lies.

Secondly, regarding flowers — yes, you had better send flowers. Now, some (maybe even the woman of the hour herself) will argue that flowers simply wilt after a few days. But don’t let that logic distract you. A bouquet’s intensely ephemeral beauty is what makes it a perfect indulgence worthy of Mother’s Day.

And speaking of indulgence, there’s a good chance the mom in your life is way overdue for some me (read: she) time. Book a massage, a mani/pedi… you know, some good old-fashioned pampering. (And, while she’s away, think about putting the kids into chore overdrive.)

But that isn’t to say that every Mother’s Day needs to carry a hefty price tag. Sometimes the best things in life are free, and — honestly — Mother’s Day shouldn’t be a mere Hallmark moment. Supervise the kids while they draw the most beautiful cards she’s ever seen. Just stock up on the Magic Erasers first. They’re great at making crayon marks disappear from your walls.

Above all, don’t forget brunch! Breakfast in bed is great in theory, but you’re left with crumbs in the sheets and plenty of dirty dishes. Instead, we suggest skipping the mess and bringing Mom to Grub, where she can enjoy her choice of a complimentary mimosa or handcrafted shake (including our spiked shakes). Pair that bevvy with one of our delicious burgers and some onion rings, our light-but-decadent California Chicken Bowl or even our Pesto Turkey Cobb Salad and you’ve got a meal fit for a queen. Especially if you crown the whole thing with a fried egg.

And because we just can’t do enough for these special women, we’re honoring one lucky momma with a spa day. Enter to win on her behalf by visiting our Facebook page, tagging your mom and telling us why she deserves a little “treat yo’self” action. We’ll name the winner on May 11.

Thanks for all you do. Happy Mother’s Day from Grub!